Marketing Science Conference

ISMS Marketing Science Conferences

2024 – Sydney, Australia
Harald van Heerde, Valentyna Melnyk, Maggie Dong, John Roberts
University of New South Wales
Conference Website
June 27-29, 2024

2025 – Washington, DC
Anindita Chakravarty, Hua Chen, Pengyuan Wang, Neil Bendle
University of Georgia 
June 12-14, 2025

2026 – TBD North America
June 25-27, 2026

2027 – TBD Europe
June 24-26, 2027

Past ISMS Marketing Science Conferences:

1979 – Stanford University
David B. Montgomery, Dick Wittink

1980 – UT, Austin
Robert Leone

1981 – NYU, New York
John Keon

1982 – Wharton, Penn
Vijay Mahajan, Yoram Wind

1983 – USC, LA
Fred Zufryden

1984 – University of Chicago
Steven Shugan

1985 – Vanderbilt University
Russel Winer, Allan Shocker

1986 – UT, Dallas
Ram Rao

1987 – HEC, France
Dominique Hanssens, Gilles Laurent

1988 – University of Washington
Allan Shocker, Robert Jacobson

1989 – Duke University
John McCann, Richard Staelin

1990 – University of Illinois
S. Sudharshan

1991 – University of Delaware/Dupont
Meryl Gardner, John Frey

1992 LBS, London
Mark Uncles, Gerald Goodhardt

1993 – WashU, Set. Louis
Chakravarthi Narasimhan

1994 – University of Arizona
Dipankar Chakravarti, Amber Rao

1995 – UNSW, Sydney
John Roberts, Pamela Morrison

1996 – University of Florida
Steven Shugan, Barton Weitz

1997 – UC, Berkley
Tulin Erdem, Miguel Villas-Boas, Russell Winer

1998 – INSEAD, France
Erin Anderson, Hubert Gatignon

1999 – Syracuse University
Amiya Basu, T. Mazumdar, S. P. Raj

2000 – UCLA
Randolph Bucklin, Donald Morrison

2001 – University of Mainz
Oliver Heil

2002 – University of Alberta
Peter T. L. Popkowski Leszczyc

2003 – University of Maryland
Brian Ratchford, Roland Rust, Venky Shenkar

2004 – Erasmus University
Stefan Stremersch

2005 – Emory University
Sundar Bharadwaj, Douglas Bowman, Sandy Jap

2006 – University of Pittsburgh
Rabi Chatterjee, Jeff Inman, R. Venkatesh

2007 – SMU, Singapore
Sundar Bharadwaj, Jin K. Han, David B. Montgomery, Chin Tiong Tan

2008 – University of British Columbia
Charles B. Weinberg, Darren Dahl, Daniel Putler

2009 – University of Michigan
Eugene Anderson, Fred Feinberg

2010 – University of Cologne
Werner Reinartz, Karen Gedenk, Franziska Völckner

2011 – Rice University
Richard R. Batsell, Sharad Borle, Ajay Kalra, Amit Pazgal

2012 – Boston University
Shuba Srinivasan, Patrick Kaufmann

2013 – Ozyegin University
Erhan Erkut, Tulin Erdem (NYU), Koen Pauwels

2014 – Emory University
Douglas Bowman, Sandy Jap

2015 – Johns Hopkins University
Dipankar Chakravarti, Jian Ni, Shubhranshu Singh

2016 – Fudan University
Ming Ding, Xiongwen Lu

2017 – USC, LA
Gerard J. Tellis

2018 – Temple University
Xueming Luo

2019 - University of Roma
Tulin Erdem (NYU), Russ Winer (NYU), Alberto Pezzi, Luca Petruzzellis (Univ of Bari Aldo Moro)

2020 – Duke University, Online
Rick Staelin, Carl Mela

2021 – University of Rochester, Online
Mitch Lovett

2022 – University of Chicago, Online
Pradeep Chintagunta, J.P. Dubé, Günter Hitsch, Sanjog Misra
Conference Program 

2023 – University of Miami
Joseph Johnson
Conference Website