Awards

Awards

Society For Marketing Science Awards:

Frank M. Bass Dissertation Paper Award

John D. C. Little Award

Gary L. Lilien MSI/ISMS Practice Prize

ISMS Doctoral Dissertation Proposal Competition

Fellow Award

Long Term Impact Award

Buck Weaver Award


Other Awards: 


Gil Churchill Award

AMA-MRSIG Don Lehmann Award

V. “Seenu” Srinivasan Young Scholar Award in Quantitative Methodology

Call for Nominations 2019 Buck Weaver Award

 

The Buck Weaver Award is given annually by the INFORMS Society for Marketing Science (ISMS).  The award honors distinguished scholars and practitioners who have excelled in the achievement of rigor and relevance in marketing science.  The award is not restricted to ISMS members.  Previous winners include Paul Green, Vince Barabba (Head of US Census, previous Head of Marketing Research at Kodak and General Motors), Gerald Zaltman, John Little, David Aaker, Jerry Wind, Don Lehmann, Magid Abraham (co-founder of ComScore), Glen Urban, John Hauser, V. Srinivasan, Dominique Hanssens, Steven Cohen (Founding Partner, In4mation Insights), Gary Lilien, and John Roberts.

 

The selection committee is now accepting nominations for the 2019 Buck Weaver Award. 

The committee, constituted as per the awards protocol, consists of: Kusum Ailawadi (Secretary ISMS, Chair), Dominique Hanssens (Past President ISMS and Past Winner), John Roberts (Past Winner), Koen Pauwels (VP of Practice ISMS), and Sharat Mathur (Executive and Practice Leader, Revenue Growth Management & Strategic Analytics, IRI).

 

The criteria for the award are as follows:

  • Lifetime contribution to theory and practice in the development of rigor and relevance in marketing science.
  • Evidence of theory contribution can include scholarly publication as well as being a catalyst for the generation of scholarly work.
  • Evidence of practice contribution can include an important role in implementing marketing science in practice.

 

Nominations are encouraged from ISMS members as well as from members of the selection committee and should be submitted electronically in PDF format to the Secretary of the INFORMS Society for Marketing Science (see name and email below) before midnight EST March 1, 2019.  The nomination must be for an individual. Nominations for considering more than one person jointly are not permissible. The nomination must include a brief justification (150 words or fewer) that highlights the relevant achievements of the nominee. To be consistent with the award protocol, nominations for the 2019 award cannot be accepted after March 1, 2019.

Kusum Ailawadi

Charles Jordan 1911 TU’12 Professor of Marketing

Tuck School of Business, Dartmouth College

Email: kusum.ailawadi@dartmouth.edu

The winner of the 2019 Buck Weaver Award will be selected by the end of April 2019 and the award will be presented at the 2019 Marketing Science Conference. It will also be announced on the INFORMS Society of Marketing website and in the Newsletter. 

Call for Nominations: 2019 Long Term Impact Award

 

The INFORMS Society for Marketing Science Long Term Impact Award (LTI Award) is given annually to a marketing paper published in Marketing Science, or Management Science, or another INFORMS journal, that is viewed to have made a significant long run impact on the field of Marketing. The INFORMS Society for Marketing Science Advisory Board is accepting nominations for the 2019 Long Term Impact Award. 

To be eligible, a paper should have been published between six and ten years before the year in which the award is presented. For example, for the presentation year 2019, the paper should have been published sometime in the years 2009 and 2013. Eligible papers are original research articles and research commentaries.  Editorials, Database articles, Practice prize articles, Review articles, Invited articles, and Invited commentaries are not eligible. For the 2019 award, the papers are:

(1) all eligible papers published in Marketing Science between 2009 and 2013,

(2) all eligible papers published in Management Science between 2009 and 2013 that were handled by a Department Editor for Marketing or that use "marketing" as a key word, or

(3) Any other eligible paper published in an INFORMS journal between 2009 and 2013 that is nominated by an ISMS member other than the author(s) of the paper being nominated.

Authors of papers in categories (1) and (2) do not need to nominate their papers; they will be considered automatically.  Thus most of the papers eligible for the award will qualify automatically, and no response to this notice is required for these. This notice is relevant only for papers in category (3).

Any paper in category (3) from an INFORMS journal can be nominated by an ISMS member other than the author(s) of the paper. The nominating member must communicate this desire via e-mail to the Secretary of the INFORMS Society for Marketing Science Society before midnight EST March 1, 2019 (see name and email below).  The nomination must include a brief justification (150 words or fewer) addressing the paper’s impact on the field. Some possible measures of impact are magnitude of subsequent work that builds on the paper, use in PhD reading lists and seminars, applications to  practice, and use in MBA teaching. The letter might explain how the paper shows the field something that it did not know before, shows a new way of thinking about a problem or issue, and/or opens up a new field of inquiry.

The nomination must be sent electronically in PDF format and it must include the complete bibliographic citation.  To be consistent with the award protocol, nominations cannot be accepted after March 1, 2019

Kusum Ailawadi

Charles Jordan 1911 TU’12 Professor of Marketing

Tuck School of Business, Dartmouth College

Email: kusum.ailawadi@dartmouth.edu

The winner of the 2019 Long Term Impact Award will be announced at the 2019 Marketing Science Conference, on the INFORMS Society for Marketing Science website, and in the Newsletter.



Call for Nominations: 2018 Frank M. Bass Award

 

The INFORMS Society for Marketing Science Advisory Board is accepting nominations for the 2018 Frank M. Bass award.  The Bass Award is given to the best marketing paper derived from a Ph.D. thesis published in an INFORMS-sponsored journal according to the following eligibility requirements:

  • The paper must have appeared in an INFORMS journal within the two years and three months preceding the nomination deadline, and
  • The paper must have been accepted for publication within five years from the date the thesis was finally approved.
  • In the case of multiple authors, nomination implies that the Ph.D. recipient made the primary contribution to the publication.  The Ph.D. advisor nominating the paper should certify that the Ph.D. recipient made the primary contribution to the paper.  Further, either the Ph.D. recipient should be the first author or authorship should be in alphabetical order.

Eligible papers for the 2018 Bass Award are those appearing in INFORMS journals between January 1, 2017 and December 31, 2018.  A paper can be nominated at most twice (in two successive years) and an individual can win this award only once.  If you want to be sure that the nomination will be considered, we strongly suggest that nominations be submitted by the thesis advisor. 

The nominating letter must include the title of the paper, name of the student, names of co-authors (if any), name of the degree-granting institution, date thesis was finally approved, members of the thesis committee, and complete reference citation for the article. The nomination packet must also include the abstract that appeared when the paper was published.  All material must be sent electronically in PDF format.  

Please submit nominations via e-mail to the Secretary of the INFORMS Marketing Science Society before midnight EST on March 1, 2019 (see name and email below).  To be consistent with the award protocol, nominations for the 2018 award cannot be accepted after March 1, 2019.

Kusum Ailawadi

Charles Jordan 1911 TU’12 Professor of Marketing

Tuck School of Business, Dartmouth College

Email: kusum.ailawadi@dartmouth.edu 

The winner of the 2018 Bass Award will be announced at the 2019 Marketing Science Conference, on the INFORMS Society of Marketing website, and in the Newsletter.



Call for Nominations:  2018 John D. C. Little Award

The INFORMS Society for Marketing Science Advisory Board is accepting nominations for the 2018 John D. C. Little award.  The John D. C. Little award is given annually to the best marketing paper published in Marketing Science, Management Science, or another INFORMS journal.  Eligible papers are original research articles and commentaries.  Editorials, Database articles, Practice prize articles, Review articles, Invited articles, and Invited commentaries are not eligible. For the 2018 award the papers are:

(1) all eligible papers published in Marketing Science in 2018,

(2) all eligible papers published in Management Science in 2018 that were handled by a Department Editor for Marketing or that use "marketing" as a key word, or

(3) any eligible paper published in Management Science or another INFORMS journal during 2018 and nominated by its authors.

Authors of papers in categories (1) and (2) do not need to nominate their papers; they will be considered automatically. 

Any 2018 eligible paper from Management Science that does not qualify under category (2), or any 2018 eligible paper from another INFORMS journal, can be included in the balloting if the author communicates this desire to the Secretary of the INFORMS Society for Marketing Science via e-mail before midnight EST on March 1, 2019 (see name and email below). The nomination must be sent electronically and include the complete bibliographic citation in PDF format.  To be consistent with the award protocol, nominations for the 2018 award cannot be accepted after March 1, 2019.

Kusum Ailawadi

Charles Jordan 1911 TU’12 Professor of Marketing

Tuck School of Business, Dartmouth College

Email: kusum.ailawadi@dartmouth.edu

The winner of the 2018 Little Award will be announced at the 2019 Marketing Science Conference, on the INFORMS Society for Marketing Science website, and in the Newsletter.


Call for Nominations:  The 2020 Gary L. Lilien ISMS-MSI-EMAC Practice Prize Competition

The INFORMS Society for Marketing Science (ISMS) solicits entries for the 2020 Practice Prize Competition, the culmination of which will take place at the:

2020 ISMS Marketing Science Conference

 

Goal:  The goal of the Practice Prize is to highlight and celebrate outstanding marketing science work that has had significant organizational impact.

 

Eligibility:  The Practice Prize is awarded for outstanding implementation of marketing science concepts and methods. The methods used must be innovative, sound, and appropriate to the problem and organization, and the work should have had significant, verifiable, and preferably quantitative impact on the performance of the client organization. Historically, two types of entries have been recognized: (1) a history of successful applications across time and/or organizations and (2) a single, impactful application.  For the latter type of entry, the work should normally be completed within the five-year period prior to the year of the competition. All the work done between July 2014 and June 2019 will be eligible to enter the 2020 competition.  Prior publication of the work does not disqualify it. Anyone is eligible to enter except members of the judging committee.

 

Entry and Details:   Entrants must submit:

  • a 500-1000 word Abstract of the work, and
  • An Impact Statement, a supplementary summary of what was accomplished and its organizational impact in enough detail (normally 500-1000 words) to judge the appropriateness of the work for the competition.
  • Supplementary technical material that provides sufficient technical detail to permit the Prize Committee to judge the technical merit of the work.

 

Three or four competition finalists will be selected from amongst the entries.

 

Finalists will present their work at the ISMS Marketing Science Conference and the judging will take place immediately thereafter. The winner (or, in unusual circumstances, winners) will be announced at the Conference. Finalists will have the right to submit their work to Marketing Science in the Practice Prize submission category. 

For a summary of some previous Finalists see Lilien, Roberts and Shankar (Marketing Science 32.2 (2013): 229-245).

Timetable

  1. Submissions due: January 8, 2020
  2. Finalists notified: February 15, 2020
  3. Finalist Papers due: April 15, 2020
  4. Feedback on final submissions: May 16, 2020
  5. Presentations at the 2020 ISMS

     Marketing Science Conference      June 2020

 

*Note:  Where desired, the Chair of the committee will help guide potential entrants on how to develop the most compelling and rigorous entry, how to obtain client support and endorsement or address any other questions they might have. 

 

Examples:  To view presentations from past finalists and winners, see https://www.youtube.com/channel/UCrS2aW6TiebaWVMjGGFH8oQ/featured

 

Published articles of previous finalists can be found in various issues of Marketing Science.

 

Direct questions about the process or eligibility to the Chair of the Practice Prize Competition (kpauwels@northeastern.edu) and Gary Lilien (Glilien@psu.edu). If you feel as though you have an impactful piece of research in an industry setting but are uncertain if it is appropriate to the Prize, please do not hesitate to contact me or Gary.

 

Looking forward to hearing from you,

Koen Pauwels

Distinguished Professor at Northeastern University

ISMS Vice President – Practice

January 2019


Other Awards:

MR SIG – Gerard J. Tellis selected as the winner of the 2019 Gilbert A. Churchill Award

The Marketing Research SIG Award Committee has selected Gerard J. Tellis as the recipient of the 2019 Churchill Award for Lifetime Contributions to Marketing Research.

The Churchill award recognizes an individual’s contribution to marketing research including new methodologies, seminal publications, books, awards and other notable contributions. A panel of past winners of the Churchill award and current and past editors/co-editors of the Journal of Marketing and Journal of Marketing Research selected the winner.

Professor Gerard J. Tellis is the Neely Chair of American Enterprise, Professor, and Director of USC Marshall Center for Global Innovation at the Marshall School of Business, University of Southern California. He has published numerous articles and received over 21,000 citations (via Google Scholar) and made important methodological contributions to the field of marketing research in the areas of synthetic control, latent Dirichlet allocation, functional analysis, and archival analysis.  His research has been creative in showing the power of social media, market pioneering, incumbent’s curse, technological innovation, innovation of nations, and advertising effectiveness.

Tellis’ contribution to marketing research has been extensive, impactful, and widely recognized. Currently, Tellis serves on the editorial boards of several premier journals in Marketing, was an Associate Editor at Journal of Marketing Research and Marketing Science, and is a Fellow of the following academies: AMA, ISMS, ISBM, Sydney Sussex College.

Congratulations to Professor Tellis!

Professor Tellis will be recognized at the MR SIG reception and award ceremony during 2019 Summer AMA Conference in Chicago. MR SIG welcomes you to the reception.

Praveen K. Kopalle
Chair, MR SIG



MR SIG – Courtney Paulson’s and Amalesh Sharma’s Dissertation-based Articles Win 2019 Don Lehmann Award

A three member committee, consisting of a previous JMR Editor and two other world renowned marketing scholars, has selected Courtney Paulson’s and Amalesh Sharma’s dissertation-based articles as co-winners of 2019 Don Lehmann Award, and the Runners-Up are Xian Gu, Carl-Philip Ahlbom, and Sherry Wang. Courtney is Assistant Professor, Robert H. Smith School of Business, University of Maryland and Amalesh is Assistant Professor of Marketing at Mays Business School, Texas A&M University. Xian is a doctoral candidate, Robert H. Smith School of Business, University of Maryland, Carl-Philip is a Prize Fellow at the University of Bath, and Sherry is doctoral candidate at the Hong Kong University of Science and Technology.  The complete citations of the articles are as follows.

 

Co-Winners:

 

Courtney Paulson, Lan Luo, and Gareth M. James (2018), “Efficient Large-Scale Media Selection Optimization for Online Display Advertising,” Journal of Marketing Research, 55(4), 489-506.

Sharma, Amalesh, Alok R. Saboo, and V. Kumar (2018). Investigating the Influence of Characteristics of the New Product Introduction Process on Firm Value: The Case of the Pharmaceutical Industry. Journal of Marketing82(5), 66-85.

 

Runners Up:

Gu, Xian, P. K. Kannan, and Liye Ma (2018), “Selling the Premium in Freemium,” Journal of Marketing,” 82 (6), 10-27.

 

Grewal, Dhruv, Carl-Philip Ahlbom, Lauren Beitelspacher, Stephanie M. Noble, and Jens Nordfält (2018), “In-Store Mobile Phone Use and Customer Shopping Behavior: Evidence from the Field,” Journal of Marketing, 82(4), 102-126.

 

Wang, Sherry Shi and Ralf van der Lans (2018), “Modeling Gift Choice: The Effect of Uncertainty on Price Sensitivity,” Journal of Marketing Research, 55(4), p. 524-540.

 

The Lehmann Award, established in 1997 in honor of Prof. Donald R. Lehmann, Professor of Marketing at Columbia University recognizes the Best Dissertation-based Article published in the Journal of Marketing or Journal of Marketing Research. This annual award is nominated by any member of the academic community and voted on by the Marketing Research SIG Awards Committee. This year’s committee received a number of excellent nominations, resulting in a tough competitive pool.   

 

The winners and runners up will be recognized at the MR SIG reception and award ceremony during 2018 Summer AMA Conference in Chicago. MR SIG welcomes you to the reception.

 

Praveen K. Kopalle
Chair, MR SIG

 

Previous AMA-MRSIG Don Lehmann Award Winners

2018 – Daniel McCarthy, Peter S. Fader, and Bruce G.S. Hardie

2017 – (Joint Winners) Sarang Sunder, V. Kumar, Yi Zhao AND Anindita Chakravarty, Rajdeep Grewal

2016 – (Joint Winners) V. Kumar, Xi (Alan) Zhang, Anita Luo AND Valeria Stourm, Eric T. Bradlow, Peter S. Fader
2015 - Seshadri Tirunillai, Gerard J. Tellis
2014 – Anita Luo, V. Kumar
2013 – (Joint Winners) Sanjay Puligadda, Bill Ross, Rajdeep Grewal AND Oliver Rutz, Randy Bucklin
2012 – Andrew Stephen, Oliver Toubia
2011 – Michael Trusov, Anand Bodapati, Randy Bucklin
2010 – Andrew Petersen, V. Kumar
2009 – Lan Luo, P.K. Kannan, Brian Ratchford
2008 – Joseph Pancras, K. Sudhir
2007 – Debora V. Thompson, Rebecca Hamilton, Roland Rust
2005 – Rajkumar Venkatesan, V. Kumar
2004 – Peter Verhoef
2003 – Kay Lemon, Tiffany White, Russ Winer
2002 – Vanitha Swaminathan, Richard Fox, Srinivas Reddy
2001 – (Joint Winners) Werner Reinartz, V. Kumar AND Sanjeev Varki, Bruce Cooil, Roland Rust
2000 – Venkatesh Shankar, Greg Carpenter, Lakshman Krishnaurthi
1999 – K. Sivakumar, S.P. Raj
1998 – Adam Finn, Ujwal Kayande
1997 – V. Seenu Srinivasan, Chan Su Park



MR SIG – Eric Schwartz wins 2019 V. “Seenu” Srinivasan Young Scholar Award in Quantitative Marketing

A three member committee of world renowned senior marketing scholars, all of whom are winners of several awards including the Gilbert Churchill award for lifetime contributions to development of marketing research, has unanimously selected Eric Schwartz as the winner of 2019 V. “Seenu” Srinivasan Young Scholar Award in Quantitative Marketing. Eric is an Assistant Professor of Marketing at The Ross School of Business, University of Michigan.  

 

The award is facilitated by the generosity of Stanford University, University of Memphis, and Friends of Seenu Srinivasan in honor of V. “Seenu” Srinivasan, Adams Distinguished Professor of Management Emeritus at Stanford University. The purpose of the award is to encourage and reward research on new quantitative and empirical methodologies that are of interest to both academics and practitioners of marketing as opposed to qualitative methodologies, or those restricted to use in lab experiment settings. A young scholar eligible for this award should have received a marketing (or related) doctoral degree no more than six years prior to the receipt of the award. This annual award is associated with a specific body of work which is either published or accepted for publication in scholarly journal(s) including, but not limited to, the Journal of Marketing Research, Management Science, Marketing Science, Quantitative Marketing & Economics, and International Journal of Research in Marketing.

 

According to the nomination(s) of the winner,

 

“Eric is emerging as a research star, fusing cutting-edge statistical and machine learning models with experiments that adapt to incoming data. His work has already garnered wide praise both within the profession and beyond: his article on “Customer acquisition via Display Advertising using Multi-Armed Bandit experiments” received the most recent John Little Best Paper Award, he was named a 2019 MSI Young Scholar, and received UMich-Ross’ 2018 Junior Faculty Award for Outstanding Research. Especially notable is his work developing stochastic sampling and optimization models to help city officials remediate the Flint Water Crisis, earning national media attention and a Federal Court ruling mandating the use of his algorithms.”

The winner will be recognized at the MR SIG reception and award ceremony during 2019 Summer AMA Conference in Chicago.  MR SIG welcomes you to the reception.

 

Praveen K. Kopalle
Chair, MR SIG

 

Previous Srinivasan Award Winners

2018 – Pinar Yildirim, University of Pennsylvania