Analytics, Operations Research, Management Science
Broaden Your Knowledge
See how others are using advanced analytics
November Evening Meeting (FREE! $0)
Reservation required! (below)
On Monday, November 14 from 6pm to 8pm
INFORMS New York Metro Chapter Presents
Leading in a Data Driven World
- Developing Quantitative IntuitionTM
- VP of Global Advertising and Brand Management Team
at American Express
– Head of Global Strategic Alliances at Google
– Vice Dean for Research and Professor of Business
at Columbia Business School and Amazon Scholar at Amazon
What distinguishes a person who makes smart, confident data-driven decisions? It is not exceptional analytic skills or rare expertise. Instead, successful leaders balance data, experience and intuition. They quickly sort through information, apply judgment, and are fierce interrogators who cultivate sharp insights. They apply first-order principles to understand what the decision really is, why it must be taken, by when, and to what end. In short, they make intelligent decisions with incomplete information.
In this presentation Frank, Magnone and Netzer – three seasoned executives and renowned educators – deliver a pragmatic blueprint to frame issues and navigate to data-informed answers. They marry original and insightful research with frontline experience to put forward a set of techniques called Quantitative Intuition (QI)TM. The presentation is based on a new book co-authored by the three presenters called Decisions Over Decimals: Striking the Balance Between Intuition and Information.
CHRISTOPHER FRANK is a Vice President in the Global Advertising and Brand Management team at American Express. He is a senior strategist at the intersection of marketing, analytics, and commerce developing superior strategies applied to global markets working with B2B and B2C products. He is the co-author of Drinking from the Fire Hose and an Adjunct Professor at Columbia Business School.
PAUL MAGNONE is Head of Global Strategic Alliances at Google. He is a leader in using technology and innovation to create and develop growth strategies for businesses. He has launched new high-growth businesses working in over 30 countries and has been an Industry Mentor in the NSF I-CorpsTM Program. He is the co-author of Drinking from the Fire Hose and an Adjunct Professor at Columbia Business School.
ODED NETZER is the Vice Dean for Research and the Arthur J. Samburg Professor of Business at Columbia Business School. He is also an Amazon Scholar and an affiliate of the Columbia University Data Science Institute. Professor Netzer is a world-renowned expert in data-driven-decision making. His award-winning research is broadly read and highly cited. He has published dozens of papers in the world’s leading marketing and management science journals.
INFORMS NY Metro is actively seeking speakers and topics for Spring 2023
If you have an advanced analytic or business oriented topic please contact
G. Jack Theurer - Chapter President, INFORMS New York Metro Chapter
G. Theurer Associates Inc.
212-874-9102 (Land Line)