Earth is not flat---it's a sphere. Maps as they appear in books or on computer screens are flat. Hence, it's an interesting challenge to find a projection from the sphere to a flat surface that accurately preserves that structure and metrics one inherits from the sphere. Recently Gott, Goldberg and myself, introduced a new map that is better than all previously studied maps. In this talk, I will describe this map, why it's best, and a new way of thinking about this map based on a very intuitive physical description of the map making process.