I've previously posted that I am a candidate for the Vice President, Marketing and Communications, for INFORMS. I've put some thoughts together on the topic of Strategic vs Tactical Marketing for INFORMS at https://sites.google.com/princeton.com/irvlustig/informs-election-2023/strategic-vs-tactical-marketing-for-informs
I welcome a healthy discussion on this important topic.
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-Irv Lustig
Optimization Principal
Princeton Consultants
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