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New Research Finds that Some Regulations Can Be Circumvented Through Creative Branding

  • 1.  New Research Finds that Some Regulations Can Be Circumvented Through Creative Branding

    Posted 02-03-2020 13:03

    CATONSVILLE, MD, February 3, 2020 – In the public interest, governments often regulate the marketing activities of certain industries like tobacco, financial services, alcohol, and gaming. 

    Is it possible for certain multi-business line firms in regulated industries to circumvent such regulations? Could one business unit with the ability to advertise more freely implicitly aid another, advertising-constrained, business unit within a firm? 

    Click here to read the full press release.



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    Ashley Smith
    INFORMS
    Catonsville MD
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