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New Study Finds Taxi Drivers Improve Earnings Through Trip Selection: Mobile Hailing Technology Enables Drivers to Choose More Profitable Trips

  • 1.  New Study Finds Taxi Drivers Improve Earnings Through Trip Selection: Mobile Hailing Technology Enables Drivers to Choose More Profitable Trips

    Posted 10-25-2019 15:28
    CATONSVILLE, MD, October 25, 2019 – A new research study published in the October edition of the INFORMS journal Marketing Science (Editor's note: The source of this research is INFORMS) has revealed how taxi drivers use mobile hailing technology to select longer, more profitable trips to optimize their earnings, rather than seeking to increase the number of trips or working hours to achieve higher earnings.

    Click here to read the full press release.


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    Ashley Smith
    INFORMS
    Catonsville MD
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