My primary research interest is understanding the factors that shape technological change, with a particular focus on transitioning to environmentally sustainable, energy-saving technologies. Within this broader category, I study consumer preferences and market demand for new technologies as well as relationships between innovation, technology policy, and industry evolution. Much of my work has explored these themes in China's electric vehicle industry. I apply both quantitative methods, such as discrete choice modeling and conjoint analysis, and qualitative / mixed methods, such as interview-based case studies. I speak fluent Mandarin Chinese and have conducted extensive fieldwork in China, collaborating with colleagues at Tsinghua University, Beijing Normal University, and the State Information Center on past projects.