INFORMS Open Forum

Consumers are Searching Online but Not Buying. Why?

  • 1.  Consumers are Searching Online but Not Buying. Why?

    Posted 15 days ago

    CATONSVILLE, MD, April 1, 2021 – Online marketers have seen the pattern: 95%-98% of online visitors search for something, but the search never converts into a purchase and they leave the site without buying. For marketers, this results in speculation and assumptions that can lead to wasted time and investments in ineffective marketing programs.

    Click here to read the full press release.



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    Ashley Smith
    Public Relations Specialist
    INFORMS
    Catonsville MD
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