INFORMS Open Forum

DFW INFORMS Webinar: Analytics-Based Enterprise Performance Management

When: March 17, 2021, 5:00 - 6:00 PM CST.

Zoom Webinar:  Register Now

Webinar Abstract
Many organizations are far from where they want and need to be with improving performance, and they apply intuition, rather than hard data, when making decisions. Enterprise performance management (EPM) is now viewed as the seamless integration of managerial methods such as strategy execution with a strategy map and its companion balanced scorecard (KPIs) and operational dashboards; enterprise risk management (ERM); capacity-sensitive driver-based budgets and rolling financial forecasts; product/service/channel/customer profitability analysis (using activity-based costing [ABC] principles); customer lifetime value; lean and Six Sigma quality management for operational improvement; and resource capacity spending planning. Each method should be embedded with business analytics of all flavors, such as correlation, segmentation, regression, and clustering analysis; and especially predictive analytics as a bridge to prescriptive analytics to yield the best (ideally optimal) decisions. This presentation will describe how to complete the full vision of analytics-based enterprise performance management.

This presentation will cover:
• How strategy maps and their companion balanced scorecards communicate strategic objectives with target-setting to help cross-functional employee teams align their behavior to the strategy and better collaborate.
• Why measures of channel and customer profitability and customer value are now superceding profit and service-line measures – and shifting from product to customer-focused organizations including future potential value – customer lifetime value.
• How EPM/CPM also applies to public sector government to understand their "output costs" and better serve citizens.
• Why business analytics, with emphasis on predictive analytics and pro-active decision making, is becoming a competitive advantage differentiator and an enabler for trade-off analysis.
• How all levels of management can quickly see and assess how they are doing on what is important.
• How to integrate performance measurement scorecards and ABC/M data with:
About The Speaker

Gary Cokins is an internationally recognized expert, speaker, and author in advanced cost management and performance improvement systems. He is the founder of Analytics-Based Performance Management, an advisory firm located in Cary, North Carolina at www.garycokins.com . Gary received a BS degree with honors in Industrial Engineering/Operations Research from Cornell University in 1971. He received his MBA from Northwestern University's Kellogg School of Management in 1974.

Interestingly, Gary is also in the Baseball Hall of Fame. Hear about that honor and more in this INFORMS podcast: https://pubsonline.informs.org/do/10.1287/orms.2020.03.14p/full/

Gary began his career as a strategic planner with FMC's Link-Belt Division and then served as Financial Controller and Operations Manager. In 1981 Gary began his management consulting career first with Deloitte consulting, and then in 1988 with KPMG consulting. 1992 Gary headed the National Cost Management Consulting Services for Electronic Data Systems, now part of HP. From 1997 until recently Gary was in business development with SAS, a leading provider of enterprise performance management and business analytics and intelligence software. His two most recent books are Performance Management: Finding the Missing Pieces to Close the Intelligence Gap and Performance Management: Integrating Strategy Execution, Methodologies, Risk, and Analytics. His most recent book co-authored with Larry Maisel is Predictive Business Analytics.

(gcokins@garycokins.com)
http://www.garycokins.com
http://www.linkedin.com/pub/gary-cokins/0/15a/949
Author Page: http://www.amazon.com/Gary-Cokins/e/B000APJOAW

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John Garcia
University of North Texas
Denton, TX
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